Featured (Work): Mac+iPod DiscoveryWeek ...
(UPDATED 4 July 2009): The popular Mac+iPod DiscoveryWeek roadshow is back again! In its fourth leg now, the Mac + iPod DiscoveryWeek roadshow is held this time in Mid Valley Megamall from the 1st till the 5th of July 2009, the event offers great deals and the opportunity to enjoy a complete Mac experience. Anchored...
(Event): Cape Mentelle Winemaker’s...
9 June 2009: Cape Mentelle held a special exclusive Winemaker’s Dinner at The Westin, with special guest Simon Burnell. The event was graced by guests of Alliance Bank Premier, where a unique dining experience was served with Cape Mentelle’s exquisite wines. [The photo gallery of the event...
BRANDTHINK Events & Activation star...
BRANDTHINK Malaysia has launched an events and activation unit in an effort to keep pace with clients’ changing demands in the market. The new unit will complete the BRANDTHINK marketing communications services portfolio and give clients additional options to reach their target market. Previously,...
Featured (Work): JetstarAsia’s Plu...
8 June 2009 – BRANDTHINK today launched a brand new campaign for JetstarAsia, as part of an eight day marketing blitz across key regional markets. The campaign is a collaborative marketing effort with the Civil Aviation Authority of Singapore (CAAS) and the Singapore Tourism Board (STB), and included...
Insight: Measuring PR Campaign Performan...
Measuring PR Campaign Performance Not too long ago, the yardstick for measuring the success of a PR campaign seemed so simple. Calculate the number of clippings you can generate, or number of times you can get your product or spokesperson on that one program everyone’s watching seems to do the...

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