The BRANDTHINK team was in Ipoh on June 12, 2010 to officially launch IT World Ipoh Parade, Apple’s latest reseller in Ipoh, Malaysia. The new store opened its doors for the first time to the public and treated customers with the signature Woohoo! box giveway for the first 100 customers. Special...

In conjunction with the opening of MacStudio, a new Apple Premium Reseller outlet in Bangsar Shopping Centre, BRANDTHINK created the WooHoo! Box and gave it away to the first 100 guests. The WooHoo! Box is set to provide instant happiness for the receiver as it contains exclusive Apple merchandise or...

(UPDATED 4 July 2009): The popular Mac+iPod DiscoveryWeek roadshow is back again! In its fourth leg now, the Mac + iPod DiscoveryWeek roadshow is held this time in Mid Valley Megamall from the 1st till the 5th of July 2009, the event offers great deals and the opportunity to enjoy a complete Mac experience. Anchored...

BRANDTHINK Campaign Archives: from 2008. At the launch of the Apple MacBook Air in early 2008, our agency executed the Discovery Day campaign for Apple Premium Resellers in Malaysia that showcased the sexy new model. Discovery Day is an on-ground activation program that is designed to grow the awareness...

It’s Discovery Week again! If you have missed out the last two discovery week at Pavilion or 1Utama, then you shouldn’t miss out on the 3rd installment happening at City Square Johor Bahru. Jump over to www.discoveryweek.com.my for more information on the latest happenings as well as videos...

Blast from the Past: In 2007, BRANDTHINK helped Apple Malaysia developed a series of radio infomercials promoting the use of Macs and to encourage switchers from regular PCs. The result was the Mac Minute Show – a one minute infomercial focusing on specific features of the Mac OS X operating system,...

Missed out on the recent Mac+iPod Discovery Week at Pavilion? No worries, as the second edition of the tour will head to 1Utama Shopping Centre in Petaling Jaya from 17-21 December 2008. The host for this edition is Mac City. Discover why you’ll learn to really love the Mac and explore the latest...

These dancers took to the streets during the Mac+iPod Discovery Week. It’s a parody of the famous iPod ads and the dancers interact with the crowd on Jalan Bukit Bintang to draw attention to the roadshow. We also did a walkthrough with the iPod Dancers on the street of KL along Jalan Bukit...