Part of our work as a PR agency involves arranging for interviews with members of the media in Malaysia on behalf of our clients. We sit in these press interviews many times and these are moments that we get to hear great clients tell their stories. These are some of the most inspiring tales from media...

We are fast approaching the end of the year 2011. Exiting the noughties and entering the “tens” has brought with it much experience and exciting times for the agency on both the PR and Creative sides. For the past 12 months, we have been involved with marketing campaigns that made us proud of what...

Every year, the international paints company Dulux comes up with a set of colour palettes for the year to come. The colour trend analysis of sorts is carried out by colour experts and members of the creative and design industry, who look at emerging international trends and synthesize it for consumers. This...

Lilly, one of the global leaders in pharmaceutical innovation is set to open the Lilly Asia-Pacfic Shared Service Centre to serve the needs of Lilly corporations around the region. In Jan 2011, it set out to create a recruitment initiative that will change the way people think about the traditional accounting...