#InTheNews: Where’s the Party?
News story about BRANDTHINK Malaysia published on Marketing-Interactive.com on June 24, 2011.
Where’s The Party? Asks Carlsberg
Malaysia – As a follow-up to its recent global re-launch, Carlsberg has organised an event themed ‘Where’s The Party?’ set to take place from 25 – 26...
Digital: Free beers anyone?
Posted by:
BRANDTHINK Malaysia | May 5th, 2011
Filed in: Carlsberg, Case Studies, Interactive & Social Media
Filed in: Carlsberg, Case Studies, Interactive & Social Media
With the relaunch of the Carlsberg brand in Malaysia, our digital team went to work on the transition of Carlsberg’s former Facebook fan page to a brand new sparkling page at http://www.facebook.com/carlsberg.my.
As part of the transition project, we created a simple app that begs the question “Want...
(Work) Maximizing sports marketing opportunities
Posted by:
PR & Publicity | Mar 16th, 2011
Filed in: Carlsberg, Case Studies, Food & Beverage, Kronenbourg 1664, PR & Publicity
Filed in: Carlsberg, Case Studies, Food & Beverage, Kronenbourg 1664, PR & Publicity
It’s been a busy quarter for our PR team as we handled several high profile sports marketing project for Carlsberg Malaysia. Our role was to maximize the media opportunities from various sponsorships of sporting events. Recently, Kronenbourg 1664 concluded a successful sponsorship of the BMW Malaysian...
The Putra Brand Award 2011 Winners
As an agency, BRANDTHINK works with many brands who are amongst the best brands in the world. In fact, it is quite common place that we work with clients like Apple, who is the world’s most admired company, Carlsberg, one of the top 10 beer brands in the world and many others who are leaders in...
(Work) Media Visit with abundance of joy and Happiness
Posted by:
PR & Publicity | Jan 31st, 2011
Filed in: Carlsberg, Case Studies, Clients, Food & Beverage, PR & Publicity
Filed in: Carlsberg, Case Studies, Clients, Food & Beverage, PR & Publicity
To spread joy and Happiness, Carlsberg Malaysia together with our PR team recently concluded a special media visit to members of the media. The highlight of the media visit was the Carlsberg Happiness Float, a 28ft by 12ft float decorated with prancing horses, which symbolize the outpouring of success...
#InTheNews: Carlsberg CNY11 Happiness Campaign
News story on BRANDTHINK and the Carlsberg Happiness Campaign for Chinese New Year 2011, published on Marketing-Interactive.com on Jan 12, 2011.
Carlsberg Raises Glass To ‘Happiness’
Malaysia – In line with the upcoming ‘Year of the Rabbit’ celebrations, Carlsberg has rolled-out a rigorous...
(Work) Carlsberg kicks-off football campaign with Team England
Posted by:
PR & Publicity | Jun 14th, 2010
Filed in: Carlsberg, Case Studies, Food & Beverage, PR & Publicity
Filed in: Carlsberg, Case Studies, Food & Beverage, PR & Publicity
Event Report: Football legend John Barnes makes special guest appearance at Carlsberg press event
With only two weeks remaining before the kick-off of the World Cup, Carlsberg spared no expense to build football excitement surrounding the beautiful game. Celebrating its launch of its Football Tour with...
(Work) Danish Royal Stout unveils new ambassador at press event
Posted by:
PR & Publicity | Jun 14th, 2010
Filed in: Carlsberg, Case Studies, Clients, Danish Royal Stout, Food & Beverage, PR & Publicity
Filed in: Carlsberg, Case Studies, Clients, Danish Royal Stout, Food & Beverage, PR & Publicity
Carlsberg Malaysia held a press conference on 2 June 2010 to unveil the new face for Danish Royal Stout, Mark Cheng Ho-Nam. The deal signed between Danish Royal Stout and Mark, a renowned actor of blockbuster movies such as Election 2, Rogue Assassin and Young & Dangerous 5 will see the release of...
