#InTheNews: Carlsberg CNY11 Happiness Campaign

#InTheNews: Carlsberg CNY11 Happiness Campaign
News story on BRANDTHINK and the Carlsberg Happiness Campaign for Chinese New Year 2011, published on Marketing-Interactive.com on Jan 12, 2011. Carlsberg Raises Glass To ‘Happiness’ Malaysia – In line with the upcoming ‘Year of the Rabbit’ celebrations, Carlsberg has rolled-out a rigorous...

(Work) La Senza, Gift Me My Holiday Wishes

(Work) La Senza, Gift Me My Holiday Wishes
Christmas is a big season for retailers in Malaysia and La Senza Malaysia aims to tap into big holiday shopping using Facebook as a social media marketing platform. With over 11,000 fans on its official Malaysia Facebook page, the aim is to promote La Senza’s Holiday promotions to its fans. Engagement...

#InTheNews: BRANDTHINK and Kronenbourg 1664

#InTheNews: BRANDTHINK and Kronenbourg 1664
News story on BRANDTHINK and the launch of Kronenbourg 1664, published on Marketing-Interactive.com on Dec 6, 2010. Carlsberg Unveils Kronenbourg 1664 Malaysia – Having launched premium French beer variant Kronenbourg 1664 into the local market on 1 December, Carlsberg Malaysia is using on-ground...

#InTheNews: BRANDTHINK assigned to FitFlop PR Work

#InTheNews: BRANDTHINK assigned to FitFlop PR Work
News on BRANDTHINK and FitFlop in Malaysia, published on Marketing-Interactive.com on Oct 12, 2010. Going For The Right Fit Malaysia – BrandThink Malaysia was officially appointed in August as the PR agency of record for UK brand FitFlop, in line with the company’s entry into the local market. The...

(Event) Gucci Timepieces Launch with Pacific Time

(Event) Gucci Timepieces Launch with Pacific Time
Pacific Time Pte Ltd, a leading distributor of luxury timepieces and watch accessories since 2003, is delighted to welcome Gucci Timepieces into its portfolio of fine watches. To that end, a launch event was held on 1 July 2010 in Malaysia to celebrate the new partnership between the luxury icons. Ms...

(Work) The Woohoo Box invades Ipoh

(Work) The Woohoo Box invades Ipoh
The BRANDTHINK team was in Ipoh on June 12, 2010 to officially launch IT World Ipoh Parade, Apple’s latest reseller in Ipoh, Malaysia. The new store opened its doors for the first time to the public and treated customers with the signature Woohoo! box giveway for the first 100 customers. Special...

(Work) Carlsberg kicks-off football campaign with Team England

(Work) Carlsberg kicks-off football campaign with Team England
Event Report: Football legend John Barnes makes special guest appearance at Carlsberg press event With only two weeks remaining before the kick-off of the World Cup, Carlsberg spared no expense to build football excitement surrounding the beautiful game. Celebrating its launch of its Football Tour with...

(Work) Danish Royal Stout unveils new ambassador at press event

(Work) Danish Royal Stout unveils new ambassador at press event
Carlsberg Malaysia held a press conference on 2 June 2010 to unveil the new face for Danish Royal Stout, Mark Cheng Ho-Nam. The deal signed between Danish Royal Stout and Mark, a renowned actor of blockbuster movies such as Election 2, Rogue Assassin and Young & Dangerous 5 will see the release of...

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