BRANDTHINK Tapes, Live on BFM 89.9
Recently, we sat down with the kind folks over at BFM89.9 and shared our thoughts on marketing, advertising, agency life and our business. Listen in to our interviews on Malaysia’s business station, BFM 89.9. These interviews were aired on Wednesdays at 1pm on BFM’s Resource Centre.
Episode...
BT2010: Values of A Really Great Agency
In about 10 weeks from today, BRANDTHINK Malaysia will celebrate 10 years in the marketing communications industry. What started as a boutique ad agency in the year 2000 has grown into an integrated communications group that includes PR, interactive and activation. BT2010 is a passion project to highlight...
Our (Work), Presented in Cases
Posted by:
BRANDTHINK Malaysia | Sep 29th, 2009
Filed in: #Advertising, #Marketing, #PR, #SocialMedia, Insights
Filed in: #Advertising, #Marketing, #PR, #SocialMedia, Insights
Case studies are a great way to learn new things. Over nearly 10 years, our agency has slowly built a collection of cases that we draw on every year for inspiration, for insight and for principles of success.
Highlighted below is a sample collection of the experiences we have shared with our clients....
Insight: Five principles of a great fan base
Posted by:
BRANDTHINK Malaysia | Aug 27th, 2009
Filed in: #Marketing, #SocialMedia, Insights, Interactive & Social Media
Filed in: #Marketing, #SocialMedia, Insights, Interactive & Social Media
We all know the scenario:
Contest objective that targets a gazillion unknown people.
Competing for media coverage that appears in unknown corners in as many unknown magazines as possible.
Two teenage girls competing with one another to see how many friends they both have.
Database vendor bragging that...
(Work) Kicking of Social Media Campaigns
Posted by:
Advertising | Aug 13th, 2009
Filed in: #SocialMedia, Campaigns, FJ Benjamin, Gap, Guess Watches, Interactive & Social Media
Filed in: #SocialMedia, Campaigns, FJ Benjamin, Gap, Guess Watches, Interactive & Social Media
Online advertising isn’t new. Neither is social media. From the days of BBS, online discussion forums, instant messaging and more recently blogs – social interactions between people online, now referred to as social media – is constantly evolving.
While Internet users used to congregate...
