BRANDTHINK Tapes, Live on BFM 89.9

BRANDTHINK Tapes, Live on BFM 89.9
Recently, we sat down with the kind folks over at BFM89.9 and shared our thoughts on marketing, advertising, agency life and our business. Listen in to our interviews on Malaysia’s business station, BFM 89.9. These interviews were aired on Wednesdays at 1pm on BFM’s Resource Centre. Episode...

BT2010: Values of A Really Great Agency

BT2010: Values of A Really Great Agency
In about 10 weeks from today, BRANDTHINK Malaysia will celebrate 10 years in the marketing communications industry. What started as a boutique ad agency in the year 2000 has grown into an integrated communications group that includes PR, interactive and activation. BT2010 is a passion project to highlight...

Our (Work), Presented in Cases

Our (Work), Presented in Cases
Case studies are a great way to learn new things. Over nearly 10 years, our agency has slowly built a collection of cases that we draw on every year for inspiration, for insight and for principles of success. Highlighted below is a sample collection of the experiences we have shared with our clients....

Insight: Five principles of a great fan base

Insight: Five principles of a great fan base
We all know the scenario: Contest objective that targets a gazillion unknown people. Competing for media coverage that appears in unknown corners in as many unknown magazines as possible. Two teenage girls competing with one another to see how many friends they both have. Database vendor bragging that...

Highlight: Twitter for Business, 101.

Highlight: Twitter for Business, 101.
If your business is looking for ways to leverage on new social media technologies to reach out to customers, then this guide is for you. Twitter 101: http://business.twitter.com/twitter101 Made by the creators of Twitter itself, Twitter 101 is a friendly instructional guide for any business to create...

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