Our (Work), Presented in Cases
Posted by:
BRANDTHINK Malaysia | Sep 29th, 2009
Filed in: #Advertising, #Marketing, #PR, #SocialMedia, Insights
Filed in: #Advertising, #Marketing, #PR, #SocialMedia, Insights
Case studies are a great way to learn new things. Over nearly 10 years, our agency has slowly built a collection of cases that we draw on every year for inspiration, for insight and for principles of success.
Highlighted below is a sample collection of the experiences we have shared with our clients....
Insight: Five principles of a great fan base
Posted by:
BRANDTHINK Malaysia | Aug 27th, 2009
Filed in: #Marketing, #SocialMedia, Insights, Interactive & Social Media
Filed in: #Marketing, #SocialMedia, Insights, Interactive & Social Media
We all know the scenario:
Contest objective that targets a gazillion unknown people.
Competing for media coverage that appears in unknown corners in as many unknown magazines as possible.
Two teenage girls competing with one another to see how many friends they both have.
Database vendor bragging that...
(Work) Kicking of Social Media Campaigns
Posted by:
Advertising | Aug 13th, 2009
Filed in: #SocialMedia, Campaigns, FJ Benjamin, Gap, Guess Watches, Interactive & Social Media
Filed in: #SocialMedia, Campaigns, FJ Benjamin, Gap, Guess Watches, Interactive & Social Media
Online advertising isn’t new. Neither is social media. From the days of BBS, online discussion forums, instant messaging and more recently blogs – social interactions between people online, now referred to as social media – is constantly evolving.
While Internet users used to congregate...
Highlight: Twitter for Business, 101.
If your business is looking for ways to leverage on new social media technologies to reach out to customers, then this guide is for you.
Twitter 101: http://business.twitter.com/twitter101
Made by the creators of Twitter itself, Twitter 101 is a friendly instructional guide for any business to create...
