#InTheNews: BRANDTHINK Digital engages Operation Save Leon for iProperty Singapore

#InTheNews: BRANDTHINK Digital engages Operation Save Leon for iProperty Singapore
News story about BRANDTHINK Malaysia’s digital campaign published on Property Portal Watch on Aug 29, 2012. iProperty Singapore ‘Saves Leon’ Hot on the heals of the iProperty.com Singapore website re-design, the company has just launched a clever online marketing campaign called ‘Operation...

A Playful Night at Bang & Olufsen as they introduced The Twelve Wonders #PR #Events

A Playful Night at Bang & Olufsen as they introduced The Twelve Wonders #PR #Events
Bang & Olufsen held a playful night on 21 June 2012 at their showroom in the Gardens Mall as they introduced the Twelve Wonders from their new brand concept B&O PLAY. Demonstrations of the new B&O PLAY products were showcased to guests as they were treated to a unique high-quality sensory...

How La Senza Malaysia rallied fans to grow its Facebook presence #Digital #SocialMedia

How La Senza Malaysia rallied fans to grow its Facebook presence #Digital #SocialMedia
Sexy lingerie brand La Senza has a solid fan base of about 30,000 fans on Facebook in Malaysia that are interacting and connecting with the page daily. The brand wanted to expand its Facebook fan base numbers significantly and engaged BRANDTHINK’s digital agency to help grow its fan base and connect...

Event: When fine timepieces meet fine straps – IWC x Santoni collaboration

Event: When fine timepieces meet fine straps – IWC x Santoni collaboration
Kuala Lumpur, 29 May 2012 – It was an evening of elegance as Swiss watchmaking company IWC Schaffhausen and its retail partner in Malaysia, Sincere Fine Watches hosted an exclusive event, showcasing the partnership of IWC Schaffhausen with the Italian luxury shoe manufacturer, Santoni. Master of their...

Digital: How we helped Häagen-Dazs create a social media campaign for its latest flavor

Digital: How we helped Häagen-Dazs create a social media campaign for its latest flavor
Häagen-Dazs’ brand story has always revolved around the slow-melting quality of its ice cream – i.e., Slow Melting Moments in Progress, Anticipated Moments with Häagen-Dazs. The rich and premium ice cream brand is a purveyor of anticipation and indulgence, believing that true indulgence takes...

Public Relations: A Fanciful, Light-Hearted Girl’s Day Out with Häagen-Dazs

Public Relations: A Fanciful, Light-Hearted Girl’s Day Out with Häagen-Dazs
The spring season brings with it images of all things girly, sweet and beautiful – think fresh blooms, pretty desserts and treats and a time for memory-making. That was what BRANDTHINK Malaysia set out to do for Häagen-Dazs’ launch of springtime goodies. Lounging leisurely with a close friend...

Digital: Get in our Drawers! with La Senza Social Media Campaign

Digital: Get in our Drawers! with La Senza Social Media Campaign
Playful, fun-loving and sexy lingerie brand La Senza recently engaged the members of their fan base through a social media engagement campaign on Facebook. Sassy Lingeristas (i.e. hardcore fans of La Senza) make up a large portion of its online fan base, as evidenced by its Facebook page. Lingeristas...

Digital: Falling in love with Social Media

Digital: Falling in love with Social Media
With the help of BRANDTHINK Malaysia, Haagen-Dazs brought some lovin’ to Facebook for the Valentine’s season of 2012 with a digital campaign. Fans of the Haagen-Dazs Malaysia Facebook page were able to send a greeting of love via the “Send a Haagen-Dazs Love Letter” app. For the eCard, they could...

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