#InTheNews: BRANDTHINK Digital engages Operation Save Leon for iProperty Singapore

#InTheNews: BRANDTHINK Digital engages Operation Save Leon for iProperty Singapore
News story about BRANDTHINK Malaysia’s digital campaign published on Property Portal Watch on Aug 29, 2012. iProperty Singapore ‘Saves Leon’ Hot on the heals of the iProperty.com Singapore website re-design, the company has just launched a clever online marketing campaign called ‘Operation...

How La Senza Malaysia rallied fans to grow its Facebook presence #Digital #SocialMedia

How La Senza Malaysia rallied fans to grow its Facebook presence #Digital #SocialMedia
Sexy lingerie brand La Senza has a solid fan base of about 30,000 fans on Facebook in Malaysia that are interacting and connecting with the page daily. The brand wanted to expand its Facebook fan base numbers significantly and engaged BRANDTHINK’s digital agency to help grow its fan base and connect...

Digital: How we helped Häagen-Dazs create a social media campaign for its latest flavor

Digital: How we helped Häagen-Dazs create a social media campaign for its latest flavor
Häagen-Dazs’ brand story has always revolved around the slow-melting quality of its ice cream – i.e., Slow Melting Moments in Progress, Anticipated Moments with Häagen-Dazs. The rich and premium ice cream brand is a purveyor of anticipation and indulgence, believing that true indulgence takes...

Digital: Get in our Drawers! with La Senza Social Media Campaign

Digital: Get in our Drawers! with La Senza Social Media Campaign
Playful, fun-loving and sexy lingerie brand La Senza recently engaged the members of their fan base through a social media engagement campaign on Facebook. Sassy Lingeristas (i.e. hardcore fans of La Senza) make up a large portion of its online fan base, as evidenced by its Facebook page. Lingeristas...

Digital: Falling in love with Social Media

Digital: Falling in love with Social Media
With the help of BRANDTHINK Malaysia, Haagen-Dazs brought some lovin’ to Facebook for the Valentine’s season of 2012 with a digital campaign. Fans of the Haagen-Dazs Malaysia Facebook page were able to send a greeting of love via the “Send a Haagen-Dazs Love Letter” app. For the eCard, they could...

Digital: Engaging Social Fans with La Senza’s Body Kiss in Malaysia

Digital: Engaging Social Fans with La Senza’s Body Kiss in Malaysia
Taglined “So comfortable you’ll forget you’re wearing it!”, La Senza’s Body Kiss Bra boasts of being the most comfortable bra ever. The bra made its debut on La Senza’s Facebook page earlier this year, before being sold in La Senza outlets nationwide. BRANDTHINK was commissioned to execute...

Event: Creating a Buzzing Launch platform with The Big Launch, Machines

Event: Creating a Buzzing Launch platform with The Big Launch, Machines
Machines, Apple’s Premium Reseller in Malaysia saw its seventh and newest outlet open in Aeon Bukit Tinggi, Klang, earlier this year. The Big Launch on April 16, 2011 saw much excitement and enthusiasm among the attendees. BRANDTHINK was tasked with the event and activation under the Big Launch program,...

Digital: Free beers anyone?

Digital: Free beers anyone?
With the relaunch of the Carlsberg brand in Malaysia, our digital team went to work on the transition of Carlsberg’s former Facebook fan page to a brand new sparkling page at http://www.facebook.com/carlsberg.my. As part of the transition project, we created a simple app that begs the question “Want...

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